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Outsourcing of public services by municipalities
Kuncová, Tereza ; Sedmihradská, Lucie (advisor) ; Trgiňa, Gejza (referee)
This master thesis deals with outsourcing in public sector specially focused on one type of public services. There are three main goals of this thesis: to describe outsourcing in public services, to determine methodology of evaluation forms of providing public services and as a case study to compare past and current form of providing public service called Publishing city hall magazine in Prague 7. Firstly, the thesis describes outsourcing in public sector in general, highlights current trends and future development of outsourcing. Secondly, the theoretical part determines evaluation criteria that are used in the practical part for comparison of the two forms of providing the above mentioned public service in Prague 7. Moreover, the criteria are applied to compare the same public service among 10 Prague districts. The result of the case study shows that the current form of publishing city hall magazine in Prague 7 is less expensive and the magazine has better quality than the previous one.
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Printed municipal bulletins in Prague -cast district
Černá, Michaela ; Köpplová, Barbara (advisor) ; Jüptner, Petr (referee)
Bibliografický záznam ČERNÁ, Michaela. Tištěné obecní zpravodaje v okrese Praha-východ. Praha, 2013. 220 s.: Rigorózní práce (Mgr.) Univerzita Karlova, Fakulta sociálních věd, Institut komunikačních studií a žurnalistiky. Katedra mediálních studií. Vedoucí rigorózní práce Doc. PhDr. Barbara Köpplová, CSc. ABSTRACT Municipal bulletins are specific type of local media, which are not described enough in the Czech Republic. Theses Printed Municipal Bulletins in Prague-East District (Theses) should extend the work, which is necessary for an objective understanding of the functioning of this part of media landscape. The content of Theses is the description of municipal bulletins in the selected region. In the first part, Theses summarizes the theoretical knowledge about municipal bulletins. It presents the basic terminology, legal aspects of municipal bulletins, functions of local media including municipal bulletins and ethical aspects of their publishing. Furthermore, Theses briefly defines researched region and describes methodology, which is used in the practical part of Theses. The practical part of Theses examines municipal bulletins in the Prague-East district. It brings together the list of them and analyzes some of them in detail. On this selected sample of municipal bulletins of Prague-East district...
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Printed municipal bulletins in Prague -cast district
Černá, Michaela ; Köpplová, Barbara (advisor) ; Sekera, Martin (referee)
ČERNÁ, Michaela. Tištěné obecní zpravodaje v okrese Praha-východ. Praha, 2012. 221 s.: Diplomová práce (Mgr.) Univerzita Karlova, Fakulta sociálních věd, Institut komunikačních studií a žurnalistiky. Katedra mediálních studií. Vedoucí diplomové práce Doc. PhDr. Barbara Köpplová, CSc. ABSTRACT Municipal bulletins are specific type of local media, which are not described enough in the Czech Republic. Theses Printed Municipal Bulletins in Prague-East District (Theses) should extend the work, which is necessary for an objective understanding of the functioning of this part of media landscape. The content of Theses is the description of municipal bulletins in the selected region. In the first part, Theses summarizes the theoretical knowledge about municipal bulletins. It presents the basic terminology, legal aspects of municipal bulletins, functions of local media including municipal bulletins and ethical aspects of their publishing. Furthermore, Theses briefly defines researched region and describes methodology, which is used in the practical part of Theses. The practical part of Theses examines municipal bulletins in the Prague-East district. It brings together the list of them and analyzes some of them in detail. On this selected sample of municipal bulletins of Prague-East district Theses elaborates how are...
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